"BIG
PROFITS WITH SMALL INVESTMENT "
LAMCON CHANNEL PARTNER'S INVESTMENT & EARNINGS
Channel
partners located in towns/cities having a population of:-
|
Sets
of videos to be purchased
|
25
sets
|
30
sets
|
40
sets
|
50
sets
|
60
sets
|
|
Commission
Rate
|
25%
|
27.50%
|
30%
|
32.50%
|
35%
|
|
Market
price
|
2,62,500
|
3,15,000
|
4,20,000
|
5,25,000
|
6,30,000
|
|
Strategic
Partner's Investment
|
1,95,875
|
2,28,375
|
2,94,000
|
3,54,375
|
4,09,500
|
|
Stratgic
Partner's Earnings
|
65,625
|
86,625
|
1,26,000
|
1,70,625
|
2,20,500
|
#
In each category, you may move forward to the next slab/s to enjoy higher
commissions, but you cannot move backwards to a lower category.
|
Case
Study
|
Purchase of 40 Sets
|
|
Market
Price
|
4,20,000
|
|
Channel
Partner's Investment @ 30% discount
|
2,94,000
|
|
Sales
|
@1
Set /3 days
|
@1
Set /2 days
|
@
1 Set / day
|
@
2 Sets / day
|
|
Number
of sets per annum
|
10/mth
X 12 mths = 120
|
15/mth
X 12 mths = 180
|
30/mth
X 12 mths = 360
|
60/mth
X 12 mths = 720
|
|
Profit
@ Rs. 3,150/- per set
|
=
Rs. 3,78,000/-
|
=
Rs. 5,67,000/-
|
=
Rs. 11,34,000/-
|
=
Rs. 22,68,000/-
|
|
Roll
over of initial investment of Rs 2,94,000/-
|
3
times
|
4.5
times
|
9
times
|
18
times
|
|
Gross
Annual Returns on original investment of Rs. 2,94,000/-
|
129%
|
193%
|
386%
|
721%
|
EXAMPLES
OF MARKETING PLAN
Target : To sell one set per day
|
Scenario
1
|
Scenario
2
|
Scenario 3
|
|
|
Income
To achieve Target |
Rs.
11,34,000/-
|
Rs.
11,34,000/-
|
Rs.
11,34,000/-
|
|
Employ
1 salesman @ Rs. 5,000/- pm
|
Rs.
60,000/-
|
||
|
Employ
2 salesmen @ Rs. 5,000/- pm
|
1,20,000/-
|
||
|
Employ
3 salesmen @ Rs. 5,000/- pm
|
1,80,000/-
|
||
|
Other
overheads @ Rs. 10,000/- pm
|
Rs.
1,20,000/-
|
Rs.
1,20,000/-
|
Rs.
1,20,000/-
|
|
Total
Expenses (B)
|
Rs. 1,80,000/-
|
Rs.
2,40,000/-
|
Rs.
3,00,000/-
|
|
Net
Profit before Tax Net% returns on % of initial investment of Rs.
2,94,000/-
|
Rs.
9,54,000/-
324% |
Rs.
8,94,000/-
304% |
Rs.
8,34,000/-
284% |
Target:
To sell two sets per day
|
Scenario
1
|
Scenario 2
|
Scenario
3
|
|
|
Income
To Achieve Target |
Rs.
22,68,000/-
|
Rs.
22,68,000/-
|
Rs.
22,68,000/-
|
|
Employ
2 salesmen @ Rs. 5,000/- pm
|
Rs.
1,20,000/-
|
||
|
Employ
4 salesmen @ Rs. 5,000/- pm
|
2,40,000/-
|
||
|
Employ
6 salesmen @ Rs. 5,000/- pm
|
Rs.
3,60,000/-
|
||
|
Other
overheads @ Rs. 15,000/-
|
Rs.
1,80.000/-
|
Rs.
1,80.000/-
|
Rs.
1,80.000/-
|
|
Total
Expenses(B)
|
Rs.
3,00,000/-
|
Rs.
4,20,000/-
|
Rs.
5,40,000/-
|
|
Net
Profit before Tax
Net % returns on % of initial investments of Rs. 2,94,000/- |
Rs.
19,68,000/-
669% |
Rs.
18,48,000/-
629% |
Rs.
17,28,000
585% |
CHANNEL PARTNER'S OBLIGATIONS
1.
Buy videos upfront against immediate payment.
2. Use own infrastructure.
3. Function from own office.
4. Have proper equipment required to market the product.
5. Carry out all promotional activities at local level.
6. May offer discount on own account.
7. Send regular status reports showing orders recieved & stock in
hand for each week to be sent byt the following Monday.
8. Must maintain stocks at respective levels as per Chart 1 above.
9. Must replenish stocks by then end of each month, so as to hold the
minimum stock at the above level by the beginning of the following month.
10. Not to engage in activities conflicting with the activities of LAMCON.
11. All cheques/DD's to be drawn in the name of LAMCON FINANCE@MANGEMANTSRVICES
PVT. LTD. payable at pune.
Lamcon will supply.
1. Posters.
2. Mailers.
3. Number of Demo CD's.
